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If you want to thrive in digital marketing, you need to use modern technology to your advantage. Here are some useful resources to excel in the competitive publishing world.

Writing an engaging article calls for good technique, a coherent point of view, and an authentic tone of voice. Here’s how to do it.

All content creators use some sort of analytics platform on their websites. Are you taking full advantage of it for your content-creating process?

Online publishing is all about remaining in tune with your audiences. Here are 3 big trends that will help publishers succeed in this ever-changing market.

It is crucial that publishers deliver the most impactful ad layouts to their audience. Here’s four ad layouts every publisher should consider.

The Interactive Advertising Bureau Tech Lab introduced ads.txt as a tool that can help ad buyers avoid illegitimate sellers who arbitrage inventory and spoof domains. Read on to know about ads.txt and how to utilize it on your site.